By Wishtrend
Wishcompany's active skincare line, with bakuchiol favourites.
By Wishtrend is a Korean skincare brand from Wishcompany, the Seoul company behind Dear, Klairs and the Wishtrend beauty platform. It focuses on active ingredients in gentle, well-balanced formulas.
Shop the Pore Smoothing Bakuchiol Serum and Vitamin A-mazing Bakuchiol Night Cream. By Wishtrend suits sensitive, combination and mature skin, and anyone wanting a gentler alternative to retinol for smoother-looking skin.
Curated Skincare at AU Beauty Bazaar
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By Wishtrend Pore Smoothing Bakuchiol Serum 30ml
Vendor:By WishtrendRegular price $35.00 AUDRegular priceUnit price per -
By Wishtrend Vitamin A-mazing Bakuchiol Night Cream 30g
Vendor:By WishtrendRegular price $40.00 AUDRegular priceUnit price per
Brand story
About By Wishtrend
By Wishtrend is part of Wishcompany, a Seoul beauty and content company that also runs Dear, Klairs and the cross-border beauty platform Wishtrend, launched in 2011.
The brand focuses on active ingredients delivered gently. Its bakuchiol products use this plant-derived ingredient, often described as a gentler alternative to retinol, to help skin look smoother and more refined.
For shoppers, use the bakuchiol serum morning or night and the night cream as your last step in the evening. Bakuchiol is generally easier on sensitive skin than retinol, but patch-test first.
Why shop By Wishtrend
- Bakuchiol serum for smoother-looking pores
- Bakuchiol night cream as a gentle retinol alternative
- From the Seoul team behind Dear, Klairs